Here are of a group of women and children sitting in the shade of the maturing trees on the wide Promenade; the photograph probably dates from about 1905. As it was not very busy, they were more likely to be locals than day trippers. The tree lined Promenade was a place for relaxation and where you would be seen. Several more people are seated on the benches facing the river and enjoying the sumer sunshine just a little further along. It is hard to imagine from this quiet scene that 10,000 people paid for entrance to the promenades on the day of the Venetian Fête in 1905^[1].

You can hardly see the Jubilee Bridge, but it is there. The church spire of the former Wesleyan Methodist Church on Derwent Terrace stands out and the shop and cafe awnings of North Parade can also be seen.
About the Wesleyan Methodist Church

Interestingly, just above the letters ME of the card's caption there are the heads of a man and woman, sitting in a boat below them. You need to look hard to spot them.

Three Edwardian women walking along the Promenade, one of whom shaded from the sun by her parasol. It is of a similar date to the top picture.

About 1900	Before 1902	About 1904-05	Before 1905	Before 1904
About 1902	About 1915		1920s	Tufa fountain
	War memorial		Band stand	Road widening

References:

^[1] "Derby Daily Telegraph", 4 September 1905.

You may like to view more onsite information
Matlock Bath's Main Attractions
Postcards of Matlock Bath, about 1890. The River Derwent and Derwent Terrace, Matlock Bath, probably from the railway bridge. Three images
There are additional Images of the Promenade in the Just Images section. See: Images 8 and Image 16